Music Branding by Knowtheirname

Music Branding

By Knowtheirname

  • Release Date: 2013-04-08
  • Genre: Marketing e vendas
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Description

The important question isn’t whether or not a company should use music, but instead how the music should be applied. In order to find the best strategy for your brand, the target customer’s and consumer’s demographics, online behaviour and brand values need to be analysed. This publication uncovers strategies on how a company or brand can harness all the benefits and opportunities music affords.

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